Our experience with marketing agencies and campaign consultants in the past had always fizzled into false starts. As a result, we actually had to convince Loss Risk we were ready for a real paradigm shift.
We started our collaboration about ten months before the hospitality industry got slammed by the pandemic. After that, because of our process driven discipline and digital adoption, we not only thrived during economic turmoil, we felt guilty posting a record year.
The real take away is that as we continue to review data and revise strategies and implementations, our growth is remaining sustainable post pandemic. By most accounts, our business shouldn’t be where it is financially.
We’re often asked “How the hell did you do it?” In short, we proactively invested in data driven marketing. Increasing profits and lowering costs while converting customers into fans is due to the most transparent, measurable risk we’ve ever taken: LossRisk.